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Higher education · Pharma · 9 months

Lifting placement rates 28% at a tier-2 pharma college

Private pharmacy institute, Madhya Pradesh

A 600-student pharmacy college was losing accreditation leverage because only 41% of its final-year batch was getting placed. We rebuilt the hiring pipeline from screening to employer outreach and pushed the next cohort to 69%.

The problem

  • Placement cell relied on three repeat employers; no diversification.
  • Students were submitted on degrees alone — no role-fit screening.
  • Curriculum had not been reviewed against current QA/regulatory job descriptions in over four years.

The approach

  • Built a role-specific scorecard for QA, formulation, and regulatory associate roles.
  • Ran mock-interview panels with two real hiring managers per stream and recorded the verdicts.
  • Opened 14 new employer relationships across tier-2 cities where the actual roles sit.
  • Closed the loop by feeding interview rejections back into a six-week curriculum patch.

The results

41% → 69%
Placement rate
14
New employer partners
+18%
Avg. offer ↑ on prior year
84%
12-month retention

The next graduating batch crossed a 69% placement rate within nine months. More importantly, twelve-month retention sat at 84% — meaning the hires actually stayed past the probation window, which is the metric employers will renew on.

Lessons learned

  • Placement % alone is a vanity metric — retention is the number employers renew on.
  • Curriculum changes only stick when they are tied to specific JD language, not generic 'industry exposure'.
  • Tier-2 employers convert faster than tier-1 brands and are more willing to co-design screening.

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